The next phase of AI evolution starts now

The business modell in 3 minutes

Watch this short video to hear directly from the founders Jörn Winter and Dirk Majchrzak what it’s all about.

Problem – Solution – Track Record

The blind spot of generative AI

Generative AI has revolutionized the production of text. But one crucial question remains unanswered:

How do these texts actually impact the reader? Today, companies generate content with AI—without being able to objectively assess its effectiveness.

The result:
Texts are created faster.
But their success remains a matter of chance.

TEO – The Text Performance® layer for AI-generated content

TEO complements generative AI and traditional text development with the missing layer of impact analysis. The platform combines three technologies:

Text Performance Index®: A KPI system for the objective evaluation of text effectiveness.

performanceGPT®: An AI model specifically trained for effective communication.

Brand Fit: Automated enforcement of corporate language.

This makes it possible, for the first time:
To predict text impact—before it is published.

TEO is based on the Text Performance® method and has been in productive use since 2011.

The technology has been developed using millions of analyzed texts and is primarily applied in industries where communication is critical:

• Insurance

• Banking

• Health insurance

• Energy

• Telecommunications

These industries are currently under particular pressure to scale their communication using AI.

Method and technology with proven market experience

One solution – three business models

TEO can be deployed in different architectures.
The goal: to establish TEO as a standard component for AI-driven communication in enterprises over the long term.

Enterprise integration

Integration into existing systems such as CRM, CMS, or output management.

AI infrastructure layer

TEO can operate as a linguistic layer within existing AI workflows.

SaaS platform

Direct use for corporate, marketing, and service communication.

Scaling in a growing market

With every AI strategy, the importance of communication quality increases.

Our next development steps:

• multilingual AI models

• API expansion

• platform expansion

Investment opportunity

TCL.digital is seeking strategic investors to accelerate the next growth phase of TEO.

The focus is on:

• international scaling

• platform scaling

• business modelling

The founders

We are looking for partners who believe in the next phase of AI.
Not just in more AI-generated content—but in controlled impact.

Dirk Majchrzak

Founder, Managing Partner, communications scientist, digital transformation expert, entrepreneur—with a strong and long-standing track record.

Jörn Winter

Founder, Managing Partner, communications expert, author, text strategist, method developer, entrepreneur—with over 30 years of experience.