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The next phase of AI evolution starts now

Generative AI produces content.
But its impact remains uncontrolled.

TCL.digital has developed TEO, the first technology that makes corporate communication measurable and controllable.

The business modell in 3 minutes

Watch this short video to hear directly from the founders Jörn Winter and Dirk Majchrzak what it’s all about.

Problem – Solution – Track Record

The blind spot of generative AI

Generative AI has revolutionized the production of text. But one crucial question remains unanswered:

How do these texts actually impact the reader? Today, companies generate content with AI—without being able to objectively assess its effectiveness.

The result:
Texts are created faster.
But their success remains a matter of chance.

TEO – The Text Performance® layer for AI-generated content

TEO complements generative AI and traditional text development with the missing layer of impact analysis. The platform combines three technologies:

Text Performance Index®: A KPI system for the objective evaluation of text effectiveness.

performanceGPT®: An AI model specifically trained for effective communication.

Brand Fit: Automated enforcement of corporate language.

This makes it possible, for the first time:
To predict text impact—before it is published.

TEO is based on the Text Performance® method and has been in productive use since 2011.

The technology has been developed using millions of analyzed texts and is primarily applied in industries where communication is critical:

  • Insurance

  • Banking

  • Health insurance

  • Energy

  • Telecommunications

These industries are currently under particular pressure to scale their communication using AI.

Method and technology with proven market experience

One solution - 3 business models

With the increasing automation of enterprise communication, a global market for controllable AI communication is emerging for the first time.

That is why we are focusing on a structurally growing market for controllable and measurable AI communication. Scaling is driven through three core business models.

Enterprise integration

Integration of Text-Performance® as a predictive impact, governance and corporate language layer into existing enterprise systems such as CRM, CMS, OMS or CX platforms.
API and platform models create additional scaling potential, with a possible ARR corridor for Europe of:

30–100 Mio €

AI infrastructure layer

Positioning TEO as a governing quality and governance layer within autonomous AI communication processes.
As enterprise communication becomes increasingly automated, a globally scalable infrastructure market with significant growth potential is emerging.
For Europe, this represents an ARR potential of:

80-250 Mio €

SaaS platform

Direct use of TEO within communication-intensive enterprises and corporations.
Even limited market penetration across Europe’s core industries — insurance, banking, health insurance, energy and telecommunications — opens up a realistic ARR potential for Europe of:

20–60 Mio €

Worldwide:

100-300 Mio €

Worldwide:

180-500 Mio €

300-1 Mrd.+ €

Worldwide:

Switch to the B2B Website

Investment / Capital Requirements

For the next scaling phase, TCL.digital anticipates an initial growth capital requirement in the range of:

5-15 Mio €

Planned investments:

  • Multilingual implementation for a global market

  • Business development for enterprise applications

  • Integration development of the Text-Performance® layer for
    LLM / SLM / Agentic AI workflows

  • Establishing Text-Performance® as an AI quality benchmark for global enterprise communication

In addition to the continuous advancement of the Text-Performance® methodology, we see the greatest scaling potential for TCL.digital in the following areas.

The founders

We are looking for partners who believe in the next phase of AI.
Not just in more AI-generated content—but in controlled impact.

Dirk Majchrzak

Founder, Managing Partner, communications scientist, digital transformation expert, entrepreneur—with a strong and long-standing track record.

Jörn Winter

Founder, Managing Partner, communications expert, author, text strategist, method developer, entrepreneur—with over 30 years of experience.

Contact

TCL.digital GmbH
Maria - Montessori - Allee 10
63457 Hanau

Mail: invest@tcl.digital

Tel.: +49 61811892665

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